8 January 2020
News Packaging
Seram adorns Avon’s Far Away fragrances with tassels.
Seram has manually crafted nearly 5 million silky rayon tassels for Avon’s Far Away fragrances.
For Avon, Seram factories have met the challenge of hand-crafting almost 5 million tassels made of silky rayon. The golden brass cap reminds the neck of the bottle, that is surrounded by the cordlet, carefully twisted. Each tassel is delivered on cardboard to facilitate its installation, and wrapped in a plastic case ensuring its hold during transport.