Rouge G Cherry Petals
Guerlain

Guerlain, Rouge G Cherry Petal

To celebrate the beauty of sakura, Japan’s sublime cherry blossom, Guerlain has created a limited edition: Rouge G Cherry Petal.

Inspired by Japanese watercolors and their sumptuous gradations of paint, the case is adorned with an evanescent cherry blossom drawn on twill canvas.

SERAM took part in this project by developing this floral case. The design combines digital printing on a white twill for the background flowers, hot stamping to enhance the tips of the pistils, and delicate embroidery for their bases.

Designed to be recharged, kept and passed on, Rouge G puts the accent on personalizing its iconic case, with boxes designed in a chic, timeless spirit.

As soft and fresh as a cherry blossom.

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